Guest Post: Why the direct booking battle has only just begun

Posted by Asad Dhunna on June 25, 2016 at 12:00 PM

This is a guest post from Triptease, a provider of digital tools for hotels and guests.

There’s a battle out there. Direct bookings against OTAs. Which one will win the minds and the money of eager travellers around the world? Is it the case that only one can win, or must we find a new booking path that creates a better balance?

Topics: Online Distribution, Direct Booking, Online Bookings

Welcome Home - Shinta Mani Rising from the Ruins

Posted by Helena Murphy on March 28, 2016 at 5:42 PM

The travel industry has been one of the fastest growing industries in the past twenty years in spite of crises and strained political relations around the globe. To date, developing countries have not profited much. While a growing number of tourists are visiting developing countries, that does not necessarily lead to improved standards of living. More hoteliers thankfully are stepping up and increasingly getting involved in sustainable tourism. We look at how Cambodia, and one property in Siem Reap, Shinta Mani, has built what TripAdvisor considers its #2 Hotel in the world, from the ashes of the brutal Khmer Rouge.

Topics: Online Distribution, Online Reputation, Non-profit, PMS

Old School Systems Vs New Technology for Hoteliers

Posted by Johnny Childress on July 27, 2015 at 7:30 AM

As a hotelier, which one do you prefer to be? Old School or New School?

The decision by many hotels to embrace the ‘old-style’ way of doing things has as much to do with financial constraints as it does a sense of style or that the old ways are best. In addition to saving money, those who stick to the old-school way of doing things gain a certain satisfaction, as well as a reputation. Many travelers enjoy the experience of visiting a hotel where their door has a real key and where their check-in is logged in a real book.

Topics: Online Distribution, Hotel Management, Hotel Technology

Following in the Footsteps of TripAdvisor, Google Now Provides Instant Booking for Hotels

Posted by Joe Kiernan on July 24, 2015 at 7:30 AM

Just like TripAdvisor, Google users can now book a hotel room without ever leaving google.

Whether consumers are searching for lava lamps or hotel rooms, Google has always been focused on providing users with an incomparable user experience across all devices. While Google has always provided users with information about hotels through Google Search, Google Maps, and Google+, the search engine giant is now letting users instantly book rooms with "Book on Google." Similar to TripAdvisor's Instant Booking initiative, Book on Google allows users to finish the entire booking process without ever venturing out from its comfortable interface.

Topics: Online Booking Engine, Online Distribution, Distribution Channels (OTA), TripAdvisor, Google

10 Reasons Millennials Are Not Staying At Your Independent Hotel

Posted by Ardalan Zandian on July 2, 2015 at 7:30 AM

They're demanding, the most difficult to please, and can be annoying; but Millennials represent a staggering amount of buying power and wealth that cannot be ignored. With a staggering 80 million millennials in America, this generation makes up about 25% of the entire population. More importantly, millennials represent more than $200 billion in buying power each year and have a high expectations for your small independent hotel. As a result, it's important to know what they are looking for and how to avoid displeasing this generation. Continue reading to learn 10 reasons millennials are not staying at your independent hotel.

Topics: Hotel Marketing, Online Booking Engine, Online Distribution, Independent Hotel, Millennial Guests

Improving the Hotel Online Distribution Mix With GDS

Posted by Ardalan Zandian on June 10, 2015 at 8:00 AM

Over the last 20 years the Internet has transformed the travel industry, creating a home for a vast number of travel websites and online travel agents. Websites such as Travelocity, Expedia, Orbitz and Lastminute.com have vastly increased their market share over the last decade and online bookings now represent more than half of all travel reservations made. More interesting stats here.

Topics: Online Distribution, Independent Hotel

Measuring the Costs and Benefits of Direct Hotel Bookings vs OTA's

Posted by John Shortall on June 4, 2015 at 7:30 AM

The distribution landscape for hotels is changing and becoming more complex with each passing day. In January of 2015, Expedia purchased Travelocity and agreed to purchase Orbitz Worldwide the previous month. Not to be outdone by Expedia, another OTA giant The Priceline Group countered with its acquisition of Rocketmiles in February.

Topics: Online Booking Engine, Online Distribution, Direct Booking, Distribution Channels (OTA)

Frontdesk Anywhere Announces New Responsive Online Booking Engine

Posted by John Shortall on March 31, 2015 at 9:11 AM

Frontdesk Anywhere, an award winning leader in cloud based property management software for the hotel industry today announced the release of its third generation, mobile optimized online booking engine.

Topics: Online Booking Engine, Online Distribution, Direct Booking, Frontdesk Anywhere Features

Frontdesk Anywhere Integrates with SiteMinder to Maximize Online Exposure and Revenue for Hotels

Posted by Thomas Lyle on August 27, 2014 at 10:38 AM

 

We are proud to announce our partnership with SiteMinder. As one of the global hotel industry's leading providers of online distribution technology, SiteMinder partnership is going to bring new strategies to improve and maximize online exposure and revenue for hotels.

Topics: Online Distribution, Company News, Distribution Channels (OTA), Partnership

TripConnect for Specialty Lodging: Is it worth the price?

Posted by Deb Kohls on May 30, 2014 at 5:34 AM

With TripAdvisor’s recent certification of PMS booking engines through their TripConnect feature, many independent properties are assessing the value of this feature and if it’s worth the effort, particularly if you are categorized as a specialty lodging property in TripAdvisor’s listings.

Topics: Online Distribution, TripAdvisor

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