Why Do TripAdvisor Reviews Matter for Hoteliers?

The Internet has changed practically everything, especially the way your guests travel. With the emergence of social media and various consumer review sites, TripAdvisor has ...
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6 Ways to Pad Your Independent Hotel's Bottom Line with Upselling

Undoubtedly, the best way to bolster your hotel's revenue is to upsell. However, not all extras are created equally. It's vital to offer guests value-added products and ...
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4 Advantages of Cloud-Based Tools For Independent Hotels

Cloud-based tools represent an upgrade in virtually every aspect of business systems, by not only removing the need to install and manage servers and software directly, but ...
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A Beginner's Guide to Google Analytics for Hotels

Google Analytics is arguably one of the most powerful web analytics applications available today whether you are an expert or just a beginner. And even better, it's entirely ...
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4 Steps to Improved Guest Satisfaction for Independent Hotels

As hoteliers, we often focus so much on delighti ng our guests while on-property that we forget about our pre-arrival impression. Guest satisfaction begins during the ...
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4 Steps to Get Your Hotel Ready for the Internet of Things

The Internet of Everything and The Hospitality Industry [Part III] The Internet of Everything is coming, and it stands to empower hospitality businesses to serve guests like ...
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8 Ways to Inspire More Bookings Through Your Hotel Website

Your website is one of your most important business tools. Most customers who are new to your brand learn about it and make their booking decision on your website. Plus, your ...
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Storytelling Through Facebook Images: 8 Actionable Tips for Hoteliers

On July 29, 2014, a fundraiser and awareness campaign for the ALS Association named "The Ice Bucket Challenge" took social media by storm. There were many different elements ...
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How It Works: Stay Restrictions

Why It Is Important: Control The Duration of Your Guests Stay For hotels, certain periods are naturally busier than others. During the high seasons of summer and New Years, ...
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5 Tips to Select the Right Image to Increase Bookings

My work (and expertise) is to make hotel images convert better. I believe that is something every hotelier wants. Let me share with you a few tips.
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